PURNAMA, S.; BANGUN, C. S.; MAHADEWI, E. P. Predicting Consumer Purchase Intention in Personal Shopper Services Using Big Data Analytics and SEM. International Journal of Cyber ​​and IT Service Management (IJCITSM), [S. l.], v. 5, n. 1, p. 105–119, 2025. DOI: 10.34306/ijcitsm.v5i1.192. Disponível em: https://iiast.iaic-publisher.org/ijcitsm/index.php/IJCITSM/article/view/192. Acesso em: 12 oct. 2025.