Purnama, Suryari, Cicilia Sriliasta Bangun, and Erlina Puspitaloka Mahadewi. 2025. “Predicting Consumer Purchase Intention in Personal Shopper Services Using Big Data Analytics and SEM”. International Journal of Cyber and IT Service Management (IJCITSM) 5 (1):105-19. https://doi.org/10.34306/ijcitsm.v5i1.192.